The founder of Highline Strategies, Gretchen advises non-profits, companies and political campaigns on messaging and communications. The firm works with organizations hoping to influence the national dialogue concerning policy issues, political campaigns looking to connect with voters and companies striving to reach customers.
Services include message development, communications planning and crisis response, media training, polling and focus group advisement, and general political campaign advisement.
Before launching her own agency, Gretchen served as the executive director of Public Notice, a multi-million dollar advocacy organization launched in 2009. Over the course of four years, Hamel expanded the organization from a staff of three to a full-time professional team of 35. She also managed the organization’s relationships with outside counsel and pollsters in addition to communications and ad advisors. Three of the group’s advertising campaigns were recognized by AdWeek in 2012 as the top ads aimed at independent voters.
She has been published in Investor’s Business Daily, Roll Call, USA Today, and U.S. News & World Report, on the CNBC, CNN, MSNBC, and Fox News, and in a dozen statewide publications.
Prior to her tenure at Public Notice, Gretchen worked for Oklahoma Congressman J.C Watts, Texas Congressman John Carter and the spokesman for House Republican Conference in addition to serving as Deputy Assistant U.S. Trade Representative (USTR) for Public and Media Affairs where she was a spokeswoman on trade for the Bush Administration.
Gretchen holds a bachelor’s degree in Mass Communications from Oklahoma City University and a master’s degree in communications from the University of Oklahoma.